Mid-market enterprises struggling to keep pace with the latest technology and end-user requirements are beginning to recognize the value of the cloud for many crucial activities. For instance, in a world where companies need to be able to manage large amounts of data quickly, the cloud provides an ever-flexible and scalable environment where information can be securely stored.
For years, companies have relied on data to make decisions about the future of their business. In the past, data-based choices might have involved noticing that you got more sales on a product when you used a particular kind of packaging and adjusting your strategy accordingly. For the most part, the data that companies used in the past was mostly unstructured, because we didn't have the tools available today to track business performance.
Here at Coolhead Tech, we're all about bringing you the best possible cloud experience. That's why we're constantly evolving to deliver an incredible service for midsize enterprises. To help bring you the support you need, we'll be making the move into a consulting-based business, designed to put IT leaders and channel partners ahead of the game. Our specialist support offers expertise in Google Cloud to help companies of any size tackle growth issues.
Ever wondered if you could accomplish more through your apps, if only you had access to a machine learning strategy that wasn't ridiculously complicated?
Big data has emerged as a critical component of running a successful company. With the right data, any business can learn more about their target audience, enhance their USP, and even out-perform their competition. In a world where everything appears to be connected, there's more data available for organizations to access than ever before. Of course, before firms can tap into the benefits that this information offers, they need to know how to capture, clean, and analyze their insights. Enter Google Cloud Big Data.
Want to learn more about your customers? Who doesn't? In a world where customers are becoming increasingly interested in "personalized" experiences, the brick and mortar retail industry is being forced to rethink the way it connects with customers. If you can't give your clients the unforgettable moments they crave, then your retail business could begin to crumble.
We all know how valuable data can be. In fact, the right information can mean the difference between a successful organization and just another failed competitor. In 2017, we discovered that 90% of the world's data was created over the last two years. Currently, we're outputting around 2.5 quintillion bytes each day, through conversations, interactions online, and so much more. We have piles of valuable data ready and waiting for us, but we don't have a reliable way to tap into it. At least, we didn't - until now.
At this point, Google is probably best known as both a search engine giant, and a company that's prone to experimenting with some of the newest and most appealing technologies in the industry. While Google has always liked to stay ahead of the curve, it's becoming increasingly obvious that machine learning is an important part of the brand's value proposition. In fact, the Google Cloud Platform now comes readily pre-packed with several machine learning solutions, all the way from systems that can understand the context of images, to Google Translation.
The Google Cloud Platform or "GCP" is a set of assets supported by Google data centers around the world. Because these assets exist on the cloud, there's no need for enterprises to install new hardware to make the most of them, instead, they can simply sign up for a license, and adjust their computing infrastructure as the business grows.