Coolhead Tech, The Austin-based Google Apps Reseller and consulting firm that services small and mid-sized businesses, announced today that they’ve added all available HubSpot proficiencies to their certifications in order to deliver even more complete operations and marketing solutions to SMBs.
When shopping for tech management and marketing solutions, who do you trust the most? The sales guy, or the customer who has already used the service?
Remember back in the day, when everyone called a travel agent to plan their vacation? It's not like that anymore. It hasn't been like that in a long time. But Amazon Adventures was leading the industry back then, and they're still a leading travel agent today.
Founded in 2006, HubSpot has helped over 8,500 companies improve and manage their digital marketing efforts. One of the benefits of using HubSpot is the ability to coordinate your marketing efforts by creating supplementary accounts for employees or other members of your team. There are seven user roles to choose from, each providing varying levels of access to the applications and tools on the site. Here is a brief description of each user profile, which will help you select the right one for each team member.
Today We're pleased to Welcome Austin Startup Week to downtown Austin. This past weekend we celebrated the Fifth Anniversary of Coolhead Tech, welcomed the Austin City Limits Festival and the "Cool Front" finally moving in.
Last week I blogged about the importance of blogging as an inbound marketing strategy.
Then I took Hubspot's landing page training class, which builds on some of the same principles. You'll have to check out the class yourself for details, but here are a few takeaways that can get you started turning site visitors into customers.First, what are landing pages, and why are they important?
What is inbound marketing?
Any Central Texas business seeking to establish itself online has to understand inbound marketing. One of the best things about working at Coolhead Tech is that I get to sit in on some of the great training available over at Hubspot Academy, where inbound marketing is a hot topic.
Forget the Mayan apocalypse. This author predicts business extinction if you don't start blogging for business now.
The Content Marketing Institute has released its 2013 Benchmarks, Budgets and Trends survey to get the ball rolling. The research includes the responses of 1,416 B2B marketers in America, 91 percent of which included content marketing in their 2012 marketing strategies. Read more.